These catalogs, from the world's largest boating products company, range from 48-page direct-response gift editions to 848-page full-color reference works
with over 24,000
sku's.
Some of them are wholesale editions, some are targeted to specialized markets, some are seasonal, and some
are more promotional. Each type of catalog had its own creative and production requirements, such as last-minute pricing linked to a database file at the film output
stage.
One creative makeover resulted in a 40% per-piece jump in sales. In five years, company sales more than tripled. Put this kind of experience to work for you.
Contact Elwood Studios for a discussion of your next catalog project.
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